When it comes to your business, sometimes you need a little inspiration. This is especially true if you’ve been in business for a while. Tiffany Starnes, founder of Starnes Solutions, not only inspires companies and business professionals, she helps them solve specific problems head on.
Communify developed the logo for my new company and couldn’t have done a more incredible job. The team communicated every step of the process and made me feel that my thoughts and feedback was always welcome and valued.
Our goal was to create a cohesive brand identity that conveyed her methodology and process visually. We met with her several times to understand her business. We also participated in some of her workshops to better understand, from a client’s perspective, all she offers.
As we began, we noticed her brand’s visual identity didn’t match her brand attributes: inspiring, motivating, enthusiastic, friendly, comforting, and passionate. To solve this, we designed a new logo and provided her with a corresponding color palette that evoked the right emotions. In addition, we designed a complete identity package, including business cards, and a secondary logo for WAKE Up, the theme for her workshops and seminars.
The hardest part of working with Communify was choosing from the amazing design options they provided. They went above and beyond developing variations for multiple uses and provided a color palette for additional brand elements. The final logo represents my company, its vision and also reflects my own personality. It was a joy and a pleasure to work with Communify – the most creative, collaborative, and professional team you will find.
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