Rachel is a strategic copywriter with a knack for telling brand stories that get people talking, sharing, tweeting and loving the brands she writes for like New Orleans Office of Tourism. She is a storyteller, a word weaver and a problem solver that uses sound strategy and language to create marketing solutions that build community and loyalty. Her work has won regional and national awards.

Exclusive Interview with Rachel

What do you do when you’re bored?

Glitter something. Sometimes even my dog, Baxter.

What inspires your creativity?


I know I’m a part of a community when …

People greet me and seem to be genuinely happy that I showed up.

If you were a letter, which letter would you be and why?

A cursive “R” - the way my Bubie used to write them. All those loops and swirls feel like a falling snowflake or an ice skater - minus the triple lutz.

What makes you come alive?

Music. Oh, and glitter.

Rachel’s Latests